Post by account_disabled on Mar 5, 2024 3:43:47 GMT
When you have a lot of data in your analytics platform, but you just don’t know what to look at first: What’s the best thing to analyze? Customer journey? : This is a well-chosen question, and it’s exactly what I’ll be discussing in my talk this year! We even created an interactive optimization playbook that recommends using specific data sources to analyze certain elements on your page. But you have to wait until the event is over. Overall, though, a basic analysis of what's not working can be a good place to start. Here are a few things you can start with.
Desktop vs Mobile: Mobile-first isn’t always the best option Use whichever option works best for you! Desktop vs Mobile: Check (or any other platform) to see how your website and landing pages Romania Mobile Number List perform on different devices. If desktop conversion rates are four times higher than mobile, it’s pretty clear how to prioritize optimization. Either something doesn't work on the mobile version, or you shouldn't waste your time on it. It’s amazing how often businesses start using a website or modify their current website to be mobile-first, but if mobile isn’t a good option for you, this decision can be a disastrous one. Top pages by traffic: View the top a quick heuristic analysis.
Are there any updates to these pages? Have it? Most of the time, you will find pages on your website that are driving a lot of traffic, but are being ignored. Update the information and make sure you ask users to perform some action: redirect them to a page that's more important to you or ask for their email address. If refreshing the page is not feasible (e.g. for non-technical people), you can use an overlay to grab the user's attention. We recently launched overlays and sticky bars.
Desktop vs Mobile: Mobile-first isn’t always the best option Use whichever option works best for you! Desktop vs Mobile: Check (or any other platform) to see how your website and landing pages Romania Mobile Number List perform on different devices. If desktop conversion rates are four times higher than mobile, it’s pretty clear how to prioritize optimization. Either something doesn't work on the mobile version, or you shouldn't waste your time on it. It’s amazing how often businesses start using a website or modify their current website to be mobile-first, but if mobile isn’t a good option for you, this decision can be a disastrous one. Top pages by traffic: View the top a quick heuristic analysis.
Are there any updates to these pages? Have it? Most of the time, you will find pages on your website that are driving a lot of traffic, but are being ignored. Update the information and make sure you ask users to perform some action: redirect them to a page that's more important to you or ask for their email address. If refreshing the page is not feasible (e.g. for non-technical people), you can use an overlay to grab the user's attention. We recently launched overlays and sticky bars.